Simon Sinek

Simon Sinek är författare till världssuccén Start with Why utgiven av Volante med titeln Fråga först varför: hitta din mening och inspirera till handling (2018). Han är en av världens mest eftertraktade föreläsare inom ledarskap och motivation och hans TED-talk How great leaders inspire action är en av de populäraste TED-föreläsningen någonsin med över 48 miljoner visningar. I boken Spelet utan slut (2020) undersöker Simon Sinek om hur ledare behöver agera då alla mål är ständigt rörliga och det inte finns något slutmål.

Föreläsningar

HOW DO YOU WIN A GAME THAT HAS NO END?

The more Simon Sinek started to understand the difference between finite and infinite games, the more he began to see infinite games all around us. He started to see that many of the struggles that organizations face exist simply because their leaders were playing with a finite mindset in a game that has no end. The leaders who embrace an infinite mindset, in stark contrast, build stronger, more innovative, more inspiring organizations. They have the resilience to thrive in an ever-changing world, while their competitors fall by the wayside. Ultimately, those who adopt an infinite mindset are the ones who lead the rest of us into the future.

THE SCIENCE OF WHY

The work world is tough: wake up, go to work, deal with the boss (or if you are the boss, deal with everyone), make money, come home, manage personal life, go to bed, wake up, repeat. That’s plenty to deal with every day. Why get fancy (and waste time) by trying to also understand why you do what you do? The answer to that question isn’t fancy; it’s simple. Discovering the WHY injects passion into our work. This is not a formula for success. There are many ways to be successful (by traditional metrics); however, the Golden Circle is a tool to help us achieve long-term, fulfilling success. Everyone has a WHY. Do you know yours?

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